The dos and don’ts of international PR campaigns

RonelleInsight

Blog by our global PR network, Convoy. For any brand, expanding into a new region or territory can be a significant challenge. Along with the basic cost of running an international PR campaign, factors such as language, culture and market competition all have to be taken into account. There are also several general misconceptions that we’ve seen crop up time … Read More

5 Tips to turn your LinkedIn company page into a lead-generation machine

RonelleInsight

LinkedIn can be a true game changer for business-to-business companies. The platform is built for business networking, which means it is uniquely suited to the needs of B2B business marketing. In fact, according to the recent SA social media landscape report by Arthur Goldstuck from World Wide Worx, local growth in the use of this platform is wholly on par … Read More

A concise guide to the dos & don’ts of technology Public Relations

RonelleInsight

As an established technology public relations company, what we do at Red Ribbon Communications is simultaneously very simple, and fairly complex – we connect brands with audiences. The golden tread that ties together everything we do is trust. Our brands trust us with their reputation, and the journalists we connect with depend on us to provide them with authentic, reliable content. … Read More